
"I feel people need to see excellence. Excellence impacts all of us. It inspires people to do things they haven’t done; to look at their own lives and explore where they can be excellent. We create a better country when we have great leadership and great citizens". ~ Jane Roos
In 1997, former athlete Jane Roos, founded the "See You in Sydney Fund”, a not-for-profit devoted to raising funds and awareness for Canada’s athletes in their quest to reach the Olympic Games. The fund (now named the Canadian Athletes Now, or CAN Fund) has raised more than $6 million: funds which Jane and her team redistribute directly to the hands of upcoming Canadian athletes.
Jane has been listed on CAAWS Most Influential Women in Sport, in the Globe & Mail’s top 30 most powerful people in sport, and awarded a “Leadership in Sport” award for her outstanding contribution to the betterment of sport. In between launching her most recent campaign “Snowdays”, and in preparation for her upcoming gallery fundraiser, Jane found time to share her inspiration.
The Fund has had so much success and you are continually recognized for your passion and your creativity. What are you working on now?
My latest favorite would be our upcoming fundraiser. I have mixed my two passions: sport and art. This September 15 - October 20th, famous Canadians are creating a painting to exhibit in my Gallery and all the funds raised will be donated to our Canadian athletes ... talent supporting talent!
What would you say is the best thing about what you do?
Rallying people to help others succeed. Providing athletes the financial support they need so they can afford new equipment, better nutrition, coaching, pay their team fees, and travel to training camps and international competitions - we do our best to take the financial strain off their shoulders so that they can focus on being successful.
And the worst thing?
One of the hardest things is that when the Games roll around Canadians develop such a sense of pride for our athletes - but we want people also to give when our athletes need it the most - when the Games are not go
ing on. I collect 10 NO's a day.
What makes you want to keep doing this?
I learnt very early in life that life is short, and so many of us give up on dreams too early, I think it is incredible that our athletes have the courage to strive to be the best in the world. I love that sense of risk and boldness, and I think we all can help each other be the best version of ourselves. I want my daughter to grow up in a country full of excellence and great role models
What are the goals for the fund going forward?
My goal is to provide unique opportunities for all Canadians to donate what they can and find out which athlete they have supported. I believe we all can do what we can to help people succeed.
What about on a more personal level?
I'm always trying to reinvent myself - to play more and to be committed to my dreams and not attached the results. To continue to contribute to the success of people who are willing to risk everything for a complete unknown. And to be a good Mom to Ruby (my four year old daughter).
Is there one thing you’d like people to know about the CAN Fund?
With every donation you find out which athletes you've helped!
For more information go to: http://www.canadianathletesnow.ca/
In 1997, former athlete Jane Roos, founded the "See You in Sydney Fund”, a not-for-profit devoted to raising funds and awareness for Canada’s athletes in their quest to reach the Olympic Games. The fund (now named the Canadian Athletes Now, or CAN Fund) has raised more than $6 million: funds which Jane and her team redistribute directly to the hands of upcoming Canadian athletes.
Jane has been listed on CAAWS Most Influential Women in Sport, in the Globe & Mail’s top 30 most powerful people in sport, and awarded a “Leadership in Sport” award for her outstanding contribution to the betterment of sport. In between launching her most recent campaign “Snowdays”, and in preparation for her upcoming gallery fundraiser, Jane found time to share her inspiration.
The Fund has had so much success and you are continually recognized for your passion and your creativity. What are you working on now?
My latest favorite would be our upcoming fundraiser. I have mixed my two passions: sport and art. This September 15 - October 20th, famous Canadians are creating a painting to exhibit in my Gallery and all the funds raised will be donated to our Canadian athletes ... talent supporting talent!
What would you say is the best thing about what you do?
Rallying people to help others succeed. Providing athletes the financial support they need so they can afford new equipment, better nutrition, coaching, pay their team fees, and travel to training camps and international competitions - we do our best to take the financial strain off their shoulders so that they can focus on being successful.
And the worst thing?
One of the hardest things is that when the Games roll around Canadians develop such a sense of pride for our athletes - but we want people also to give when our athletes need it the most - when the Games are not go

What makes you want to keep doing this?
I learnt very early in life that life is short, and so many of us give up on dreams too early, I think it is incredible that our athletes have the courage to strive to be the best in the world. I love that sense of risk and boldness, and I think we all can help each other be the best version of ourselves. I want my daughter to grow up in a country full of excellence and great role models
What are the goals for the fund going forward?
My goal is to provide unique opportunities for all Canadians to donate what they can and find out which athlete they have supported. I believe we all can do what we can to help people succeed.
What about on a more personal level?
I'm always trying to reinvent myself - to play more and to be committed to my dreams and not attached the results. To continue to contribute to the success of people who are willing to risk everything for a complete unknown. And to be a good Mom to Ruby (my four year old daughter).
Is there one thing you’d like people to know about the CAN Fund?
With every donation you find out which athletes you've helped!
For more information go to: http://www.canadianathletesnow.ca/